Privacy Policy Last Updated: October 19, 2026 Four Columns Marketing respects your privacy and is committed to handling personal information responsibly. This Privacy & Cookie Policy explains how we may collect, use, and share information when you visit our website, contact us, request information about our services, subscribe to communications, or otherwise interact with Four Columns Marketing. It also explains how cookies and similar technologies are used on our website and how you can manage your preferences. Information We Collect We may collect information that you voluntarily provide to us, including your name, email address, telephone number, company or organization, job title, business contact information, marketing interests, and other information you choose to provide when you: Contact us or request information Inquire about our marketing services Submit a website form Schedule or request a meeting Subscribe to newsletters, insights, or other communications Download or request resources Register for an event, webinar, or other offering Communicate with our team Apply or inquire about employment Otherwise interact with Four Columns Marketing If you establish a client, vendor, partner, or other business relationship with Four Columns Marketing, we may also collect information reasonably necessary to establish and maintain that relationship, provide services, communicate with your organization, maintain business records, and fulfill contractual and legal obligations. Certain technical information may also be collected automatically when you visit our website. This may include your IP address, browser and device information, pages visited, referring website, approximate location derived from your IP address, and information about how you interact with the website. Marketing Communications If you provide your contact information or subscribe to our communications, we may use that information to send you marketing insights, company updates, information about our services, invitations, or other communications that may be relevant to you or your organization. You may unsubscribe from marketing emails at any time by using the unsubscribe link included in the communication or through other opt-out methods we make available. Opting out of marketing communications does not prevent us from sending communications that are necessary to respond to your requests, provide services, administer an existing business relationship, or communicate regarding transactions or other non-marketing matters. How We Use Information We may use information we collect to operate our business and provide our services, including to: Respond to inquiries and requests Provide information about our services Evaluate prospective client relationships and business opportunities Schedule meetings and communicate with prospects, clients, and business partners Provide marketing, strategy, creative, digital, web development, advertising, and related services Manage client and business relationships Provide newsletters, insights, resources, and other communications Improve our website, services, and user experience Measure website traffic and performance Understand the effectiveness of our marketing and advertising Support advertising and marketing activities where permitted Maintain the security and operation of our website and systems Prevent fraud, misuse, or unauthorized activity Maintain appropriate business records Comply with applicable legal and regulatory requirements Cookies and Similar Technologies Our website uses cookies and similar technologies. Cookies are small files stored on your device that can help websites function, remember preferences, understand how visitors use a website, and support analytics and advertising. Cookies used on our website may include: Necessary CookiesThese cookies help provide basic website functionality and may be required for features such as security, navigation, forms, or remembering privacy choices. Preference CookiesThese cookies may allow the website to remember information that changes how the website behaves or appears. Statistics CookiesThese cookies help us understand how visitors interact with our website by collecting information about website usage and performance. Marketing CookiesThese cookies may be used to measure advertising effectiveness, understand visitor activity, or support marketing and advertising activities. Depending on your location and applicable law, certain non-essential cookies and tracking technologies may require your consent before they are activated. Cookie Consent and Your Choices Four Columns Marketing uses a consent management platform to help manage cookies and tracking technologies on our website. When required, you may choose which categories of non-essential cookies you wish to allow. You may also change or withdraw your consent through the cookie settings available on our website. Disabling certain cookies may affect some website features, but declining non-essential cookies will not prevent you from accessing the basic content of our website. Analytics and Advertising We may use third-party analytics, advertising, marketing, and measurement services, including services provided by Google and other technology providers. These services may use cookies or similar technologies to collect information about website usage, interactions, and the effectiveness of marketing and advertising. Where required by applicable law, these technologies are subject to the consent choices you make through our cookie consent system. We may use information collected through these technologies to understand how visitors find and use our website, improve our website and services, measure marketing performance, evaluate advertising campaigns, and better understand prospective customer interests. Sharing of Information We may share information with trusted companies that provide services on our behalf, including: Website hosting and technology providers Customer relationship management and communication providers Email marketing and marketing automation providers Analytics and advertising providers Meeting scheduling and form providers Security and fraud-prevention providers Recruiting and employment-related service providers Professional advisers and other business service providers We may also share information as reasonably necessary to provide requested services, maintain client and business relationships, or fulfill contractual obligations. We may disclose information when reasonably necessary to comply with applicable law, respond to lawful requests, protect our rights or property, investigate fraud or misuse, enforce our agreements, or facilitate a merger, acquisition, sale, restructuring, or other business transaction. We do not disclose personal information to third parties except as reasonably necessary for our business operations, as described in this policy, with your consent, or as permitted or required by law. Information Processed on Behalf of Clients As a marketing agency, Four Columns Marketing may provide services that involve processing information on behalf of our clients, including services related to websites, customer relationship management systems, analytics, advertising, email marketing, lead generation, and other marketing technologies. When we process personal information on behalf of a client, the client may determine the purposes and means of that processing. In those circumstances, the client’s privacy policy and applicable agreements may govern how the information is used. Individuals with questions or requests concerning information collected directly by one of our clients should generally contact that client using the privacy information provided by the client. Data Security and Retention Four Columns Marketing uses reasonable administrative, technical, and organizational measures designed to protect personal information. However, no website, electronic transmission, or storage system can be guaranteed to be completely secure. We may retain personal information for as long as reasonably necessary to respond to inquiries, provide services, maintain client and business relationships, maintain appropriate business records, comply with contractual and legal obligations, resolve disputes, and protect our legitimate business interests. Your Privacy Rights Depending on where you live and applicable law, you may have certain rights concerning your personal information. These rights may include the ability to: Request access to certain personal information we maintain about you Request correction of inaccurate personal information Request deletion of certain personal information Request a portable copy of certain personal information Obtain information about how certain personal information is used or disclosed Opt out of certain targeted advertising, sale, sharing, or profiling activities where applicable Withdraw or modify consent for non-essential cookies and tracking technologies Opt out of marketing communications Certain exceptions may apply, including where information must be retained to provide services, maintain business records, comply with contractual or legal obligations, prevent fraud, or exercise or defend legal claims. To submit a privacy-related request, please contact Four Columns Marketing using the contact information below. If applicable law provides a right to appeal a decision regarding a privacy request, you may submit an appeal using the same contact information and indicate that your request is an appeal of a previous privacy decision. You may separately manage your choices regarding non-essential cookies and tracking technologies through the cookie settings available on our website. Third-Party Websites and Services Our website may contain links to or integrate with websites and services operated by third parties, including social media platforms, video providers, scheduling services, analytics providers, advertising platforms, and other technology providers. Information you provide directly to a third-party website or service may be governed by that provider’s own privacy and security practices. Four Columns Marketing is not responsible for the privacy, security, or data practices of independently operated third-party websites or services. We encourage you to review their privacy policies before providing personal information. Children’s Privacy Our website and services are intended primarily for business and professional audiences and are not directed toward children under 13. We do not knowingly collect personal information directly from children under 13 through our website without appropriate authorization or consent where required by law. Changes to This Policy We may update this Privacy & Cookie Policy periodically to reflect changes to our website, services, technology, business practices, or legal requirements. When this policy is updated, the revised version will be posted on this page with an updated “Last Updated” date. Detailed Cookie Information The following Cookie Declaration provides current information about cookies and similar technologies detected on this website, including their purpose, provider, category, and expiration period. You may change or withdraw your cookie consent at any time using the cookie settings available on this website. Contact Us If you have questions about this Privacy & Cookie Policy, wish to exercise an applicable privacy right, or have questions about our privacy practices, please contact: Four Columns Marketing100 6th Street, Suite 100Waco, Texas 76701