4C Brief– April 04/29/16 | Tristen Coffee To give you a better idea of why we love what we do at Four Columns, we are pulling back the curtain at the end of each month in our “4C Brief” to give you a look at what the month’s work looked like. April was a month filled to the brim with beginnings and accomplishments! We established new relationships with clients, started new projects and even saw a few projects through to completion. The past four weeks flew by, but we are pretty happy with what we have to show for our hard work. Check it out! The HARRELL Group– A local real estate company with a big impact. We are working with our new client to establish their services as the go-to for private and commercial real-estate business, not only in Waco, but in the whole state of Texas. The first phase of this strategy consists of a website overhaul. Our web team has been busy at work creating a whole new interactive website for The HARRELL Group. Montessori Preparatory School– We are excited to be jumping into new projects with the Montessori Preparatory School! Our Content Strategist is busy crafting blog posts and curating social media posts for this outstanding client. John McClaren Chevrolet– We are officially part of the automotive marketing industry. We are helping our friends over at John McClaren Chevrolet get a handle on the exclusive strategies that go into marketing in such a competitive and mature industry, while establishing this dealership as one of the best out there. Our new client is putting our expert skills in analytics to good use, as we crunch data and strategize how to uniquely set them apart in their excellence. The Downtown Waco Farmer’s Market and World Hunger Relief Farm– The Downtown Waco Farmer’s Market is one our office’s favorite spots to frequent, so working with the incredible people behind this organization has been a pleasure! We have been working closely with them to finalize a new and improved website, and new ads for local billboards and bus benches. We are hopeful that our strategy will help bridge the gap in the Farmer’s Market Community while also giving a breath of fresh air to the existing Farmer’s Market brand. Interview Stream & Waco Sports Commission – Our web team is quite proud of the work they accomplished for these clients. Websites for these outstanding companies went live this month (Check them out!)– and our relationships with these clients have just begun, as we are about to embark on social media and blogging strategies for each of them!