Ah, the Super Bowl. This monumental meetup between football’s finest has kept fans and their families engaged and entertained since 1967 — though many don’t tune in for the game itself. Super Bowl commercials can be considered among the most elite spaces in advertising, costing up to $5.5 million for a 30-second spot due to […]
Advertising
Best Ad I Saw Today: “This Bud’s for 3”
At the American Airlines Stadium on April 9, Budweiser premiered their touching advertisement entitled “This Bud’s for 3,” a tribute to Dwyane Wade (Miami Heat #3) and his final home game. During Wade’s final NBA season, he decided to swap jerseys with opposing players who were friends, former teammates or had made an impact on […]
The Glue Guys
If you watched much basketball during NCAA tournament season, you might’ve heard a broadcaster say something like “he’s one of their glue guys.” It’s a fun catchphrase to describe those players who bring a little something extra to the table: their teammates will rally around them, they’ll make the extra pass to find the open […]